Gareth Kay·Dec 31, 20212021 in mediaWell it’s been another strange year. Signs and flickers of relative normalcy (concerts! cinema! parties!) and then a reminder that IT ISN’T…
Gareth Kay·Dec 31, 2020A little souvenir of a terrible year(With apologies to the mighty The Sundays, here a few of the favorite things I’ve listened to, watched and read in this odd year)A response icon1A response icon1
Gareth Kay·Dec 31, 2019These are a few of my favorite things in 2019A few of the favorite things I’ve listened to, watched and read.
Gareth Kay·Feb 12, 2019Calm marketingA school of UX design thought posits that technology can become more useful to people if it becomes calm, that it should inform and create…A response icon1A response icon1
Gareth Kay·Jan 29, 2019Will 2019 be the year of doing things better?The New Year has traditionally been about making predictions about all the new stuff the industry will do, all the new tech, new companies…
Gareth Kay·Dec 31, 2018A few of my favorite things from 2018Another more than pointless addition to year end lists…here are some of the things I’ve enjoyed listening to, reading and watching this…
Gareth Kay·Nov 14, 2018Brand rotBrands are rarely made better when we add to them. The more we add stuff — be it for the sake of ‘the new’ or to fend off what we see as…A response icon1A response icon1
Gareth Kay·Sep 4, 2018It’s All Got A Bit FlabbyStrategic thinking is getting flabbier and flowerier by the minute, with fluffy language that is highly evocative, imaginative and…A response icon3A response icon3
Gareth Kay·Jul 10, 2018The ‘C’ WordThe notion of the importance of “community” in building powerful brands has been around for a long time but has the term now become so…A response icon1A response icon1
Gareth Kay·Jul 10, 2018Perfectly ImperfectThe pursuit of perfection is slowing marketers down and damaging their ability to build and shape brands that people care about. It is…A response icon2A response icon2
